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Senior Product Manager - Go-to-Market

Location: 

Calgary, AB, CA Vancouver, BC, CA Edmonton, AB, CA Toronto, ON, CA

Req ID:  53177
Jobs by Category:  Operations
Job Function:  Planning and Analysis
Status:  Full Time
Schedule:  Regular

Description

 

Shape Market Strategy. Drive Channel Growth. Own the Win.

 

 

Join our team and what we'll accomplish together
 

 

Ready to influence how millions of customers experience our most innovative products? As Senior Product Manager (Go-To-Market), you'll own the strategy that makes our Door-to-Door channel competitive and profitable. You'll drive the go-to-market vision for our most exciting portfolios—Future Friendly Home, SmartHome Security, and Mobility—and directly shape how we win in the market.

 

You'll develop the strategy that matters. Using market research, competitive intelligence, and real-time performance data, you'll uncover opportunities and translate them into compelling business cases that influence executive decisions. Your recommendations will shape positioning, pricing, bundling, and promotional strategies that drive revenue and market share.

 

Partner with marketing and channel leadership to ensure every strategy is commercially sound and aligned to sales objectives. You'll be the trusted voice bridging market insights with field realities—balancing opportunity, execution, and profitability.


Strong commercial acumen, deep understanding of sales channel dynamics, and the ability to balance market opportunity with execution realities. You're analytical, strategic, and energized by winning in competitive markets. 

 

If you're ready to own the go-to-market vision for high-impact portfolios and make a real difference, this is your opportunity.

Qualifications


What you bring

 

  • Collaborate with marketing teams to advise on channel offer effectiveness, develop customized strategies, and strengthen the Go-To-Market value proposition for the D2D channel
  • Use primary and secondary market research and competitive landscape analysis to recommend solutions that support and/or reposition existing or new product offerings
  • Analyze and anticipate market, customer, regulatory, and technology trends; create structured business plans and present recommendations to senior leaders
  • Develop and implement effective and realistic product strategies and tactics related to pricing, bundling, positioning, placement, promotion, and customer needs
  • Build comprehensive business cases evaluating revenue, margin, and cost implications of proposed GTM initiatives
  • Regularly evaluate product performance relative to sales and marketing objectives and recommend course corrections as needed

 


What you bring 

 

  • Intermediate financial acumen with demonstrated business casing capability
  • Ability to assess revenue, margin, and cost trade-offs within product and pricing decisions
  • Analytical capability with experience leveraging performance and market data
  • Strong cross-functional collaboration and stakeholder influence skills
  • Excellent communication and executive presentation capability
  • University degree in business, marketing, or related field
  • 5+ years of progressive experience in product management, go-to-market strategy, or sales leadership
  • Previous sales channel experience and familiarity with TELUS Future Friendly Home (FFH), SmartHome Security (SHS), and Mobility portfolios considered an asset

 
Salary Range:  $86,000-$136,000
Performance Bonus or Sales Incentive Plan:  15%

Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. We encourage all qualified candidates to apply, even if the posted salary range doesn't match your expectations. We're open to discussing competitive compensation packages tailored to your experience level and expertise. TELUS offers rewarding benefits, which may vary per job function, such as:

  • Comprehensive total rewards package highlighting competitive salary and bonus structures, minimum 3 weeks of vacation, and flexible benefits plan to meet the needs of you and your family
  • Flexibility to work in-office, virtually or a combination of both
  • Generous company matched pension and share purchase programs
  • Opportunity to give back to communities in which we work, live and serve
  • Career growth and learning & development opportunities to develop your skills
  • And much more …
Job Type:  This is for a current vacancy

A bit about us

We’re a people-focused, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world. 

You’ll find our engaging, high-performance culture personally fulfilling, professionally challenging, and financially rewarding. We’re committed to diversity and equitable access to employment opportunities based on ability. Your unique contributions and talents will be valued and respected here. When you join our team, you’re helping us make the future friendly.

Note for Quebec candidates: if knowledge of English is required for this position, it is because the team member will be asked, on a regular basis, to interact in English with external or internal parties or to use English applications or software as part of their tasks.

 

 

 

 

Operations

We’re the ones that design, build, repair and maintain the billions of dollars’ worth of the infrastructure that keeps more than 15.2 million Canadians connected.

We are honoured to be recognized

1.4M
Days volunteered in our communities.

70%
Team members that work at home or are mobile.

15.2
Million customers that TELUS is serving across Canada.

Accessibility

TELUS is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.

We offer accommodation for applicants with disabilities, as required, during the recruitment process.

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