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L4 Data Management (Audience Monetization Specialist)

Location: 

Toronto, ON, CA, M5J 2V5

Req ID:  44401
Jobs by Category:  Technology Solutions
Job Function:  Engineering & Development
Status:  Full Time
Schedule:  Regular

Description

 

This is an exciting opportunity to join the Advertising Team in the Connected Products & Experiences (CP&E) business unit as part of Consumer Home Solutions. This team bridges the business and technical worlds as we design, build and enable advertising opportunities that provide great user experience for customers while achieving the best business outcomes for TELUS. Our vision is to transform our platforms to deliver the best-in-class advertising and data products across the rapidly growing CTV/ OTT space, among others. We strive to be a leader in the market for innovation, clear and simple user experience, and content discovery.

 

As an Audience Monetization Specialist, Advertising Solutions, you will help create, maintain and improve the brand new TELUS’ first-party data offering for the media industry. You will be working closely with internal teams to build efficient sales products and strong market strategies designed to last. 

 

In other words – if you have been in the media industry for a while, crave innovation with new advertising products being built from the ground up, and are eager to find innovative, efficient and creative ways to sell them, this is your chance. 

 

Responsibilities

 

  • Drive product strategy and roadmap development for Telus' data monetization initiatives in advertising, leveraging first-party data.
  • Collaborate with cross-functional teams to create targeted audience segments using internal data sources.
  • Liaise with the privacy team to ensure compliance with data protection regulations and develop consent management strategies for data monetization.
  • Act as an industry leader by proactively gathering and sharing insights, impacts, challenges and potential solutions to both internal and external stakeholders.
  • Develop and communicate TELUS’ strategic advertising business to the market value to build client relationships, and provide guidance to potential and engaged clients, tailored to their needs.
  • Get sales teams and clients excited about what you’re working on by owning core product messaging and go-to-market strategy
  • Participate in data modeling and pipeline implementation to support different business needs such as reporting and audience segmentation

 

 

Qualifications

 

  • Bachelor’s degree in economics, data analytics, statistics, computer science or related field
  • 5+ years of experience working with consumer data, segmentation, and driving/executing media plans; experience with a major publisher, media agency or digital advertiser preferred. 
  • Familiar with Digital TV, Connected TV, Video, DOOH, Native and Display media – alongside custom executions
  • Hands-on experience with digital advertising platforms: Ad Server, SSP/Exchange, DSP, DMP/CDP
  • Hands-on experience with SQL, Python and common data analytics tools. 
  • Strong verbal and written communication skills and must also be a logical thinker with the ability to communicate clearly and effectively
  • A passion for technology, entertainment and the digital home in general with inquisitiveness and curiosity to learn more
  • Curiosity, open-mindness, collaborative thinking and energy to get things done

 

 
Salary Range:  $104,000-$156,000
Performance Bonus or Sales Incentive Plan:  15%

Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. In addition, TELUS offers rewarding benefits such as:

  • Comprehensive total rewards package highlighting competitive salary and bonus structures, minimum 3 weeks of vacation, and flexible benefits plan to meet the needs of you and your family
  • Flexibility to work in-office, virtually or a combination of both
  • Generous company matched pension and share purchase programs
  • Opportunity to give back to communities in which we work, live and serve
  • Career growth and learning & development opportunities to develop your skills
  • And much more …

A bit about us

We’re a people-focused, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world. 

You’ll find our engaging, high-performance culture personally fulfilling, professionally challenging, and financially rewarding. We’re committed to diversity and equitable access to employment opportunities based on ability. Your unique contributions and talents will be valued and respected here. When you join our team, you’re helping us make the future friendly.

Note for Quebec candidates: if knowledge of English is required for this position, it is because the team member will be asked, on a regular basis, to interact in English with external or internal parties or to use English applications or software as part of their tasks.

 

 

 

 

Technology Solutions

We’re into seeing where technology can take us, so if you have ever imagined what the future of supply chain management, cybersecurity, the cloud and Internet of Things will look like, we want you to be part of the team that makes it happen.

We are honoured to be recognized

5G
TELUS’s fastest network. 5G enables a superior experience with fast downloads and richer multimedia applications

6
Innovation centres across Canada that bring our team members together with customers, partners, start ups, universities, hospitals and fellow colleagues to tackle some of the biggest technological hurdles Canada will face in the near future.

1
Million active users logging into My TELUS per month (consumer mobility).

Accessibility

TELUS is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.

We offer accommodation for applicants with disabilities, as required, during the recruitment process.

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