Salesforce Marketing Cloud Developer
Toronto, ON, CA, M5J 2V5 Ottawa, ON, CA Montréal, QC, CA Vancouver, BC, CA Edmonton, AB, CA
Description
TELUS Health is a leader in digital health technology, providing innovative solutions to improve the health and well-being of individuals and communities. We are committed to transforming healthcare through the power of technology and data.
We are seeking a skilled and experienced Salesforce Marketing Cloud (SFMC) Developer to join our dynamic team at TELUS Health, specifically to work with the Payors and Providers Business Unit. The ideal candidate will have a strong background in developing and implementing marketing automation solutions and email campaigns using Salesforce Marketing Cloud. You will work closely with our marketing, operations, IT, privacy and business teams to design, develop, test, and deploy marketing automation solutions to ensure the successful execution of marketing campaigns.
Responsibilities:
- Design, develop, and implement marketing automation solutions using Salesforce Marketing Cloud Engagement (i.e.: ExactTarget)
- Collaborate with marketing, operations, IT, and business teams to gather requirements and translate them into technical specifications
- Ensure that automations and data processing done within the platform complies with various security, privacy and regulatory requirements, and act as a prime with the relevant internal governance teams
- Develop and maintain custom email templates, landing pages, and forms using HTML, CSS, and AMPscript
- Create and manage data extensions, segmentation, and audience targeting strategies
- Write SQL queries within SFMC to extract, segment, and manipulate data for targeting in campaigns and facilitate reporting
- Implement and optimize automation workflows, including Journey Builder, Automation Studio, and Email Studio
- Integrate Salesforce Marketing Cloud with other systems and platforms, such as Salesforce CRM, using APIs and connectors. Maintain those integrations
- Detect, troubleshoot and resolve issues related to Marketing Cloud solutions, including data and automation errors, especially on forms processing and lead capture activities
- Monitor and analyze campaign performance, providing insights and recommendations for improvement
- Troubleshoot and resolve technical issues related to Salesforce Marketing Cloud
- Stay up-to-date with the latest trends and best practices in email marketing, marketing automation and Salesforce Marketing Cloud
Qualifications
Desired experience:
- Bachelor's degree in Computer Science, Information Technology, Marketing, or a related field or Marketing Cloud Developer and Admin certifications
- Proven 7 to 10 years of experience as a Salesforce Marketing Cloud Developer or similar role
- Strong proficiency in Salesforce Marketing Cloud, including Email Studio, Journey Builder, Automation Studio and Content Builder
- Proficient in HTML, CSS, JavaScript and AMPscript
- Experience with SQL and data management within Salesforce Marketing Cloud
- Familiarity with Salesforce CRM and its integration with Salesforce Marketing Cloud
- Strong problem-solving skills and attention to detail
- A willingness to learn and tackle new challenges in a dynamic, ever-changing environment
Great-to-haves:
- Experience with GCP and/or AWS ecosystems.
- Experience with analytics and reporting tools (e.g., Google Analytics and/or Domo)
- Experience designing and documenting APIs (Node.js, Express, OpenAPI Spec)
- Understanding of written and/or spoken French
What YOU Get:
Working within a very dynamic team with a very high engagement rate and for which the collective is greater than every individual. You will get great pay, profit sharing bonus, optional stock purchase plan and dedication to a diverse and inclusive team culture. You will have loads of career development opportunities, not to mention a flexible benefit plan with many innovative options and programs including a DC pension, flexible work styles, and more!
Intermediate knowledge of English is required, because you will, most of the time, interact in English with external parties (clients, suppliers, candidates, external partners, etc.), interact in English with internal parties (colleagues, internal partners, stakeholders, etc.), as part of this position's main responsibilities, given its national scope.
By applying to this role, you understand and agree that your information will be shared with the TELUS Group of Companies’ Talent Acquisition team(s) and/or any leader(s) who will be part of the selection process.