Share this Job

Senior Email Developer - Marketing Automation

Location: 

Toronto, ON, CA Edmonton, AB, CA Calgary, AB, CA Vancouver, British Columbia, CA

Req ID:  25324
Jobs by Category:  Digital
Job Function:  Marketing
Status:  Full Time
Schedule:  Regular

Description

 

Remote role - you are not required to reside in one of the listed locations. 

#LI-remote


Description


This role is an integral part of TELUS’ Marketing team that will enable new capabilities and deploy 1:1 communications to improve customer experience and support business objectives. As an experienced marketing automation developer, you will leverage your marketing technology expertise to improve the customer experience journey through personalized journeys. You will be instrumental in building the foundation of TELUS’ evolving Marketing technology capabilities.

 

What you will do:

 

  • Develop & re-imagine email campaign architecture, building personalized dynamic emails, data integrations, segmentations and quality assurance (QA)
  • Lead and execute technology integrations between marketing platforms, databases and digital systems enabling the build of personalized and dynamic customer touch points using Adobe Campaign Classic
  • Collaborate with marketing, data strategy and systems stakeholders to provide recommendations and influence adoption of new technology to maximize effectiveness of all marketing channel performance and customer engagement
  • Design trigger based journeys and workflows to deliver cross channel marketing capabilities
  • Partner with Communication teams and creative agency to deliver flawlessly executed personalized journeys
  • Collaborate with marketing stakeholders, data strategy and delivery teams to build personalized journeys
  • Contribute to system architecture to further define and develop email system, as well as other technology/back-end systems
  • Utilize your expertise to identify scope of work and provide initial estimated timelines for projects

 

 

Qualifications

 

You’re the missing piece of the puzzle:

 

  • Considered an expert in system analysis or administration Adobe Campaign and/or similar MAP, using HTML, JavaScript, CSS, API Web development
  • Having built cross-channel marketing journeys (Ideation, planning, targeting, list generation, execution, measurement, recommendation)
  • Knowledge of tools and systems including: SQL, Saas, Unica, Google Analytics, Omniture, Adobe Audience Manager, Adobe target
  • Comfortable applying contact strategy, developing A/B testing and segmentation/targeting
  • Passion for agile development and advancing through challenges
  • Flexible presentation and communications skills, able to communicate to all levels of team members frontline to executive
  • Energized by problem solving through collaboration with various stakeholders

 

Great-to-haves:

 

  • Adobe Marketing Cloud certification
  • Agile/Scrum master certification
  • Familiar with REACT language, Artifical Intelligence (AI) powered data solutions such as integrate.ai
  • Project management experience
  • Successfully navigating large, complex companies
  • Solid understanding of mobility industry dynamics
  • Masters of Business Administration (MBA) / Masters in Computer Science or Marketing degree holder

 

 

A bit about us

We’re a people-first, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world. When you join our team, you’re helping us make the future friendly.

We’re committed to diversity and equitable access to employment opportunities based on ability—your unique contributions and talents will be valued and respected here.

The health and safety of our team, customers and communities is paramount to TELUS. Accordingly, we require anyone joining our team to be fully vaccinated for COVID-19.

 

 

 

 

Digital

Diverse teams lead the way to innovation. Leveraging different perspectives, experiences and ways of thinking allows us to deliver better insights, decisions, and solutions. Embracing our individuality, and leveraging diversity of thought is an important part of the amazing culture we have built at TELUS Digital.

We are honoured to be recognized

Team TELUS at a glance

1.4M
Days volunteered in our communities

$1.3
Billion contributed to charitable and community organizations since 2000

15.2
Million customer connections

Accessibility

TELUS is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.

We offer accommodation for applicants with disabilities, as required, during the recruitment process.