Senior Product Manager - Partnerships, Segment Growth Marketing

Description

We’re looking for a dynamic marketer to join the Segment Growth Marketing team, under Mobility Solutions Growth Marketing! The Segment Growth Marketing team works hand-in-hand with organizations across Canada to provide their employees and customers with exclusive deals on mobility and home services. This team is dynamic, driven, fast-paced, and highly engaged. Together, we are responsible for driving profitable growth through strategic segments of TELUS Consumer Solutions. Our team has direct responsibility and supporting leadership for all ‘4 Ps’ of the marketing mix to drive our business objectives.

Here’s what we will accomplish together:

The Senior Product Manager will lead the development of our partnership strategy by supporting tailored marketing tactics to drive growth within market segments and partnerships.  You will be identifying innovative ways to attract and convert new TELUS customers, through thoughtfully crafted customer journeys. You will drive campaign excellence, optimizing customer engagement and conversion. You will go deep into analytics and contribute meaningfully to our long term growth strategy of the team. 

What you’ll do as Senior Product Manager, Partnerships

• Manage consumer mobility partnership strategy and portfolio of partners
• Develop end to end customer engagement and prospecting journeys, ensuring seamless customer experiences engagement
• Create thoughtful campaigns for various customer segments, driving engagement and conversion
• Carry out data analysis and KPI tracking, monitoring the success of programs and pivoting based on data insights
• Track performance for TELUS & Koodo partnerships including partnership value and campaign performance to help optimize strategies
• Support campaign and go-to-market activities to execute 1:1 marketing campaigns through internal channels and external partners
• Develop strong cross functional relationships with key internal partners including sales, pricing operations and product
• Create sales enablement material to drive partner engagement in key segments

#LI-REMOTE

Qualifications

What you bring

• You have experience working with sales and developing sales enablement materials
• You are comfortable with spreadsheets and gaining insights from data
• You have excellent project management skills, taking something from an idea to launch
• You have a bias for action to get deliverables completed 
• You thrive in change and ambiguity, handling shifting demands with ease
• You are naturally curious and have a drive to deeply understand our business and seek out new areas of opportunity 
• You’re transparent, reliable and have a positive attitude
• You’re a persuasive communicator who is clear, concise and articulate in all aspects of communication. 
• You’re a self-starter who thrives in a fast paced, changing environment, has a strong sense of ownership, and is excited to contribute to a fun and collaborative work environment

Skill and experiences

• Develop persona based customer journeys and marketing strategies
• B2B experience, including external partner relationship management, preferred 
• University or college degree in Marketing or Business 

Don’t have everything you think we need for ‘what it takes’? Don’t let that dissuade you! Attitude, motivation, and a willingness to learn and collaborate are the most important things we are looking for. So now if you think you have what it takes, please apply

What WE Give Back to YOU:

• Opportunity to show your stuff and be recognized and rewarded for excelling
• Highly-engaged, dynamic and collaborative environment
• Opportunities for personal development through training, networking and career development
• Organization that continuously supports you giving back to the community you live in
• Competitive compensation and benefits
• Place that embraces our core values: spirited Teamwork, courage to Innovate, embrace Change and initiate Opportunity, and a passion for Growth

Please note - You can be located anywhere in Canada, but you'll need to work Eastern Time zone hours.