Senior Product Manager - TELUS Small and Medium Business Team

Description

Build something that matters for Canadian businesses

We are the TELUS Small and Medium Business team, an entrepreneurial team that supports an important growth segment for TELUS. We're passionate about our team, our customers, and delivering solutions that drive customer success and business growth.

We're looking for a Senior Product Marketing Manager who will be the strategic architect of our product narrative, aligning our innovative builds with the evolving needs of our SMB customers. You’ll have the autonomy to drive strategy, translate complex product capabilities into compelling value propositions that resonate with SMB customers, and empower our sales channels to win while navigating competing stakeholder priorities. As a senior team member on our team, you'll work closely with a Product Marketing Manager, ensuring consistent execution and continuous improvement across our portfolio.

Here’s the impact you’ll make and what we’ll accomplish together

You'll own the end-to-end PMM function for a portfolio that includes Mobility, Security, and others, defining how these products are positioned, launched, and differentiated in a competitive market.

Here’s how

• Lead go-to-market strategy and execution: Own the cross-functional planning and execution of product launches across the SMB portfolio, from early-stage strategy through sales enablement and post-launch measurement
• Shape how our products are positioned and talked about: Craft clear, compelling, and differentiated value propositions for each product in the portfolio, tailored to SMB buyer personas and sales channels. Translate technical features into customer-centric benefits and ensure messaging consistency across all touchpoints
• Drive market and customer intelligence: Conduct ongoing competitive analysis, buyer research, and industry trend monitoring to surface actionable insights. Become the internal expert on SMB buyer behaviour, competitive dynamics, and market opportunities, and share those learnings across the organization
• Act as an AI-native marketer: Use AI tools and platforms to automate key workflows, accelerate content development, perform competitive intelligence analysis and improve time-to-quality delivery across GTM operations

Qualifications

What you bring

• 7+ years of experience in product marketing, go-to-market strategy, or a related B2B marketing role, with a proven track record of owning and executing successful product launches end-to-end
• Proven ability to manage cross-functional relationships and lead without authority
• Excellent written and verbal communication skills; you can simplify complexity, craft a clear narrative, and adapt your message for different audiences
• Strong analytical skills with experience using customer and data insights to guide decisions and strategy
• Hands-on experience using AI tools to boost productivity and improve work outcomes such as content generation, competitive analysis, or campaign optimization
• A bias towards action and comfort operating in a fast-paced environment

Great to have

• Experience in fintech, SaaS, e-commerce or other high-growth industries. We value diverse perspectives from outside telecom (telecommunications experience is a bonus, not a requirement)
• Familiarity with SMB or enterprise sales motions and channel marketing
• Bilingualism (English and French) is a nice bonus
• Bachelor's Degree in Marketing, Business, or a related field

At TELUS, we are committed to diversity and equitable access to employment opportunities based on ability.