Manager - Marketing Communications - Home Solutions TV & Entertainment
Vancouver, British Columbia, CA Toronto, ON, CA Calgary, AB, CA
Help shape the future of home entertainment.
We’re embarking on an exciting new journey in the TV and streaming space, and requires a passionate and strategic marketing leader to help us shape the future of one of our key product portfolios. Our entertainment transformation is rooted in industry leading innovation, key strategic partnerships and best-in-class user experiences, so the ways in which we will connect our technology to our customers’ needs are truly endless. Our TV and Entertainment business remains core to TELUS’ success, and you will have a direct and immediate impact on driving it forward for years to come.
Join our team
You’ll be joining a disruptive and dynamic Marketing Communications team, building breakthrough marketing solutions of one of Canada’s most iconic brands. Supporting a team of Marketing Managers and Sr. Managers, you will expertly put complex puzzle pieces together, and seek to establish emotional connections through storytelling rooted in consumer insight. We thrive in translating highly technical product functionality into clear and compelling communications that resonate, through the active utilization of digital best practices. We partner with leading agencies and platforms in Canada and around the world, and are at the forefront of exciting transformations within the marketing space.
Here’s the impact you’ll make and what we’ll accomplish together
In this role you will support a team of marketing specialists in the end to end marketing journey for one of our pillar products, TV and Entertainment. Partnering closely with the TV and Entertainment Product team, you will help in establishing rich product value propositions as well compelling positioning and messaging, rooted in customer insight and need. Working with our external agency partners, you will architect captivating communications strategies that lead to world-class creative expressions, tied to efficient and effective media planning and tactics. As a performance minded marketer, you are deeply invested in your campaigns ability to deliver results, and work diligently to optimize regularly to ensure our targets are met and exceeded. You will also support the effective design and delivery of other critical channel activations, including email marketing / 1:1, as well lead exciting new product launches and partnerships as per our product roadmap. In addition, you will also support our broader TELUS Social Purpose integration through your customer touchpoints, help the brand reinforce and celebrate the critical work done in our communities across Canada. CHE 2022
You're the missing piece of the puzzle
- Known for your exceptional support of people, building and creating a culture of care, creativity and empowerment
- Recognized for your solutions orientated problem solving, you thrive in putting complex puzzle pieces together in a fast-paced environment
- A natural collaborator who brings people together with a team-first mentality, who can work cross-functionally to support broader corporate goals
- Excellent communicator, who can rally people around an idea and influence outcomes
- A passionate and enthusiastic marketer with strong creative instincts, with a proven ability to implement highly recognized creative campaigns rooted in consumer insight
- Performance-minded leader with a strong digital background, including a keen understanding of measurement and digital media utilization and optimization
- With 8-10 years of work experience in a client-side or agency environment, leading large scale campaigns with high visibility and profile
Great-to-haves
- University degree
- Experience managing large, multi-million dollar budgets