Apply now »

Marketing Automation Manager - TELUS Health

Location: 

Vancouver, BC, CA, V6B 0M3 Toronto, ON, CA Qu?bec, QC, CA Vancouver, BC, CA Calgary, AB, CA Edmonton, AB, CA Montréal, QC, CA Burnaby, BC, CA

Req ID:  42290
Jobs by Category:  Health
Job Function:  Technology
Status:  Full Time
Schedule:  Regular

Join our team and what we'll accomplish together


TELUS Health is a leader in digital health technology, providing innovative solutions to improve the health and well-being of individuals and communities. We are committed to transforming healthcare through the power of technology and data.


We are seeking a strategic Marketing Automation Manager to lead our Salesforce Marketing Cloud (SFMC) initiatives at TELUS Health, specifically within our TELUS Health Care Centers. The ideal candidate will combine marketing expertise with technical proficiency in SFMC to drive engagement, optimize customer journeys, and deliver measurable results through our email marketing automation programs.
 

 

What you'll do

 

  • Lead the execution of email marketing programs using Salesforce Marketing Cloud
  • Develop and maintain custom email templates, landing pages, and forms using HTML, CSS, and AMPscript.
  • Create and manage data extensions, segmentation, and audience targeting strategies
  • Implement and optimize automation workflows, including Journey Builder, Automation Studio, and Email Studio.
  • Monitor and analyze campaign performance, providing data-driven insights and recommendations for improvement.
  • Maintain documentation of processes, best practices, and campaign performance
  • Lead A/B testing initiatives to continuously improve engagement rates
  • Collaborate with marketing, operations, IT, and business teams to gather requirements for new projects and translate them into technical specifications.
  • Stay up-to-date with the latest trends and best practices in email marketing, marketing automation and Salesforce Marketing Cloud.
     

What you bring

 

  • 4+ years of marketing experience with 2+ years focused on marketing automation
  • Working knowledge of HTML, CSS, and AMPscript for email template customization
  • Proven expertise in Salesforce Marketing Cloud, including Journey Builder, Email Studio, and Automation Studio
  • Strong understanding of email marketing best practices, deliverability, and compliance (CASL, CAN-SPAM, GDPR)
  • Demonstrated experience working with relational data and managing data extensions in SFMC
  • Proficient in analyzing marketing campaign results and creating actionable insights
  • Bachelor's degree in Marketing, Business, or related field

 

Great-to-haves:

 

  • Salesforce Marketing Cloud certifications (e.g., Email Specialist, Developer)
  • Experience with Salesforce CRM integration
  • Experience with analytics and reporting tools (e.g., Google Analytics and/or Domo)
  • Experience designing and documenting APIs (Node.js, Express, OpenAPI Spec)
  • Healthcare industry experience
  • Understanding of written and/or spoken French

 
Salary Range:  $66,000-$98,000
Performance Bonus or Sales Incentive Plan:  10%

Actual total compensation will be determined based on factors such as knowledge, skills, performance, experience and location. Additionally, TELUS offers rewarding benefits, which may vary per job function, such as:

  • Comprehensive total rewards package highlighting competitive salary and bonus structures, minimum 3 weeks of vacation, and flexible benefits plan to meet the needs of you and your family
  • Flexibility to work in-office, virtually or a combination of both
  • Generous company matched pension and share purchase programs
  • Opportunity to give back to communities in which we work, live and serve
  • Career growth and learning & development opportunities to develop your skills
  • And much more …

Please note that the compensation shown in the job posting may be subject to change in 2025.

A bit about us

We’re a people-focused, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world. 

You’ll find our engaging, high-performance culture personally fulfilling, professionally challenging, and financially rewarding. We’re committed to diversity and equitable access to employment opportunities based on ability. Your unique contributions and talents will be valued and respected here. When you join our team, you’re helping us make the future friendly.

TELUS Health is an IT leader in Canada that focuses on the health sector. Our mission is to improve the way information is being used along the continuum of care to better the health of citizens in Canada and in selected countries.  

Disclaimer:  In accordance with the TELUS Health Solutions Data Center Security Policy, as a condition of employment, all team members whose job functions require they work at a Data Center and/or have access to detailed knowledge of technology related to client service delivery, are subject to a Personnel Security Screening conducted through the Government of Canada.

The health and safety of our team, customers and communities is paramount to TELUS.  Accordingly, we require anyone joining our TELUS Health Care Centres to be fully vaccinated for COVID-19.

Note for Quebec candidates: if knowledge of English is required for this position, it is because the team member will be asked, on a regular basis, to interact in English with external or internal parties or to use English applications or software as part of their tasks.

 

 

 

 

Health

We’re looking for clinicians, programmers, product developers, sales and marketing people, customer support, and everyone in between. If you have a penchant for turning information into better health outcomes, then we want you to help us develop, implement and manage the most innovative healthcare solutions possible.

We are honoured to be recognized

21,166
Physicians using TELUS Health electronic medical records

6,300
Pharmacies using our pharmacy solutions

140 million+
Health claims processed using TELUS Health solutions

Accessibility

TELUS is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.

We offer accommodation for applicants with disabilities, as required, during the recruitment process.

Apply now »