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Product Manager, Wireline Retention Programs

Location: 

Vancouver, BC, CA, V6B 0M3 Toronto, ON, CA Calgary, AB, CA Edmonton, AB, CA

Req ID:  44957
Jobs by Category:  Sales and Marketing
Job Function:  Marketing
Status:  Full Time
Schedule:  Regular

Description

 

Join our team:

 

The TELUS Business Solutions (TBS) organization is dynamic, fast-paced, and entrepreneurial. Together, the team is responsible for driving profitable growth within a key growth segment for TELUS: Small & Medium business (SMB). Our team has direct responsibility for all ‘4 Ps’ (product, price, place, and promotion) of the marketing mix to drive our business performance.

 

You will join a team on a growth journey, managing highly visible programs, owning the diverse wireline retention portfolio within our wireline strategy to drive strong loyalty and retention outcomes for the SMB P&L through outbound & digital sales programs. 

 

We are looking for a motivated, high-energy, and results-oriented individual to join the team for the role of Product Manager, Wireline Retention Programs within our dynamic SMB Wireline Integrated Programs team. 

 

What you’ll do:

 

Your mandate is to strategize how we maintain and grow our customer base through wireline focused programs; by working closely with our base management and sales teams, you will proactively develop programs that targets at-risk customers, nearing the end of product contracts, or would benefit from other TBS products and services. You will cross-functionally drive the end-to-end integrated strategy of your programs, including innovating and piloting new programs, lead source strategy, lead distribution to sales, channel support, and measuring program results. 

 

We are looking for an inquisitive individual with a willingness to question the status quo, able to work collaboratively with multiple stakeholders, and will get deep in the data to create a strategy. 

 

  • Own the end-to-end strategy, execution and performance of several programs and deadlines
  • Manage cross-sell and base funnel management strategies via collaboration with sales teams, supporting outbound calling tactics through program training and actively providing feedback
  • Execute highly cross-functional projects with marketing, sales partners and data teams to deliver on program goals. Improving conversion and positively impacting business wireline targets
  • Conduct regular performance reviews and deep dives into raw data to derive actionable takeaways and areas of opportunities for the wireline portfolio
  • Simplify complicated data results into easy-to-understand presentations to various levels including regular program summary updates to our leadership team

 

 

Qualifications

 

You are the missing piece of the puzzle:

 

  • You have a solid foundation for data analysis - ability to measure, report, and pivot results as well as make data-informed decisions
  • You have strong people skills, ability to develop relationships with key stakeholders, and ability to work within a team 
  • You thrive in change and ambiguity, handling shifting demands with ease 
  • You are known for your ability to prioritize projects, to manage multiple deadlines simultaneously, and to help meet our collective goals in an exciting and agile environment
  • You can zoom in and out, balancing both strategy & marketing execution
  • You have an undergraduate degree in business or a related discipline
  • Having a minimum 3+ years of work experience in marketing is desired 

 

 
Salary Range:  $75,000-$113,000
Performance Bonus or Sales Incentive Plan:  12%

Actual total compensation will be determined based on factors such as knowledge, skills, performance and experience. In addition, TELUS offers rewarding benefits, which may vary per job function, such as:

  • Comprehensive total rewards package highlighting competitive salary and bonus structures, minimum 3 weeks of vacation, and flexible benefits plan to meet the needs of you and your family
  • Flexibility to work in-office, virtually or a combination of both, based on the role's requirements
  • Generous company matched pension and share purchase programs
  • Opportunity to give back to communities in which we work, live and serve
  • Career growth and learning & development opportunities to develop your skills
  • And much more …

A bit about us

We’re a people-focused, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world. 

You’ll find our engaging, high-performance culture personally fulfilling, professionally challenging, and financially rewarding. We’re committed to diversity and equitable access to employment opportunities based on ability. Your unique contributions and talents will be valued and respected here. When you join our team, you’re helping us make the future friendly.

Note for Quebec candidates: if knowledge of English is required for this position, it is because the team member will be asked, on a regular basis, to interact in English with external or internal parties or to use English applications or software as part of their tasks.

 

 

 

 

Sales and Marketing

Help us, help our customers make a real connection

We are honoured to be recognized

$14.7 billion
TELUS’s annual revenue

$4.8 billion
The brand value that TELUS brings

12
Consecutive years our annual dividend payment has increased

Accessibility

TELUS is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.

We offer accommodation for applicants with disabilities, as required, during the recruitment process.

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